GoHighLevel VS Make: Which Platform is Right for Your Business?
In the realm of business management and automation, finding the right platform to streamline your operations can make all the difference. Two platforms that have gained significant attention are Go High Level and Make (formerly known as Integromat). Both platforms offer robust tools designed to help businesses automate processes, manage customer relationships, and enhance marketing efforts. However, they cater to different needs and offer distinct features. In this blog post, we’ll compare High Level and Make across several key aspects to help you determine which platform is the best fit for your business.
Overview of Go High Level
- HighLevel is an all-in-one platform that integrates CRM (Customer Relationship Management), marketing automation, sales funnels, and more into a single, user-friendly interface. It is designed primarily for small to medium-sized businesses, marketing agencies, and entrepreneurs who need a comprehensive tool to manage client relationships, automate marketing efforts, and build effective sales funnels. GoHighLevel aims to replace multiple software subscriptions by providing a complete suite of tools under one roof, making it an ideal choice for those looking to streamline their operations.
Overview of Make
- Make, formerly known as Integromat, is a powerful automation platform that enables businesses to connect apps and automate workflows. Make is known for its visual interface, which allows users to create complex automation scenarios without writing any code. It is particularly popular among businesses that need to integrate various tools and automate repetitive tasks. Make is highly customizable and can be used to create sophisticated workflows that span multiple apps and services, making it a versatile tool for businesses of all sizes.
Pricing
High Level Pricing
GoHighLevel offers competitive pricing with two main plans:
- Basic Plan: $97 per month, which includes CRM, marketing automation, funnel building, and more.
- Unlimited Plan: $297 per month, which includes additional features like white-labeling and unlimited sub-accounts.
Go High Level also offers a 30-day free trial, allowing you to explore all its features before committing to a subscription.
Make Pricing
Make operates on a tiered pricing model, offering several plans to cater to different business needs:
- Free Plan: Limited to 1,000 operations per month, with basic features and support for up to two scenarios.
- Core Plan: Starts at $9 per month, offering 10,000 operations per month, unlimited scenarios, and access to premium apps.
- Pro Plan: Starts at $29 per month, providing 40,000 operations per month, advanced features, and faster scenario execution.
- Teams Plan: Custom pricing for larger businesses with extensive automation needs, offering dedicated support and higher operation limits.
- Make also offers a 14-day free trial for its paid plans, allowing users to test the platform before committing.
Ease of Use
High Level
- Go High Level is designed with ease of use in mind, particularly for marketing agencies and businesses that need to manage client relationships and automate marketing campaigns. The platform’s interface is intuitive, and the tools are easy to navigate. With a focus on providing an all-in-one solution, GoHighLevel simplifies the process of managing customer relationships, automating marketing, and building sales funnels. The platform also offers a wealth of tutorials, webinars, and support resources to help users get up and running quickly.
Make
- Make is known for its visual, drag-and-drop interface, which makes it easy to create complex automation scenarios without any coding knowledge. Users can connect apps and build workflows by simply dragging and dropping modules into a canvas and connecting them. While the platform is designed to be user-friendly, the depth and complexity of its features may present a learning curve for those new to automation tools. However, Make offers a variety of tutorials and documentation to help users get started.
Features
GoHighLevel Features
Go High Level offers a comprehensive suite of features designed to meet the needs of businesses and marketing agencies. Key features include:
- CRM: Manage your leads, customers, and sales processes with an integrated CRM that tracks interactions and automates follow-ups.
- Marketing Automation: Automate your marketing campaigns across email, SMS, and social media to engage your audience and drive conversions.
- Sales Funnel Builder: Create and optimize sales funnels with a drag-and-drop interface.
- Appointment Scheduling: Streamline your calendar management with integrated appointment scheduling that syncs with your CRM.
- White-Labeling: Agencies can brand the platform as their own, providing a seamless experience for their clients.
- Reputation Management: Monitor and manage online reviews to enhance your business’s reputation and attract more customers.
Make Features
Make is designed to help businesses automate workflows and connect apps with ease. Key features include:
- Visual Workflow Builder: Create automation workflows using a drag-and-drop interface, with the ability to connect multiple apps and services.
- App Integrations: Connect to hundreds of apps and services, including popular tools like Slack, Google Workspace, and Salesforce.
- Advanced Scenarios: Build complex automation scenarios with conditional logic, filters, and data manipulation features.
- Real-Time Monitoring: Monitor the execution of your scenarios in real-time, with detailed logs and error handling.
- Custom APIs: Integrate with custom APIs to create bespoke automation workflows tailored to your specific needs.
Customization and Scalability
HighLevel
- Go High Level offers a high level of customization, particularly for marketing agencies and businesses that need to tailor the platform to their specific needs. The platform’s CRM, marketing automation, and funnel-building tools are flexible and can be customized to suit various business models. Additionally, High Level is scalable, making it suitable for businesses of different sizes, from small startups to larger enterprises.
Make
- Make is highly customizable and scalable, allowing businesses to create automation workflows tailored to their specific needs. The platform’s visual interface and advanced features make it possible to build complex scenarios that can scale with your business. Whether you need to automate simple tasks or create intricate workflows that span multiple apps, Make offers the flexibility to grow alongside your business.
Customer Support
Go High Level
- High Level provides robust customer support, including live chat, email support, and a comprehensive knowledge base. The platform also offers webinars, tutorials, and a supportive user community, making it easy for users to find the help they need. The straightforward interface and accessible support resources contribute to a positive user experience.
Make
- Make offers a variety of customer support options, including email support, a detailed knowledge base, and community forums. The platform also provides extensive documentation and tutorials to help users get the most out of its features. For users on higher-tier plans, Make offers priority support, ensuring faster response times and dedicated assistance.
Conclusion: Which Platform is Right for You?
Choosing between Go High Level and Make depends largely on your business’s specific needs and goals.
- GoHighLevel is an excellent choice for small to medium-sized businesses and marketing agencies that need a comprehensive, all-in-one platform. Its affordability, ease of use, and powerful features make it ideal for businesses looking to streamline their operations and manage everything from CRM to marketing automation in one place.
- Make is best suited for businesses that need a versatile automation tool to connect multiple apps and automate complex workflows. If your primary focus is on building and managing sophisticated automation scenarios, Make’s advanced features and visual interface may be the better fit.
Ultimately, the decision comes down to your business’s priorities. If you’re looking for a versatile platform that can handle CRM, marketing automation, and more, HighLevel is a powerful choice. If your focus is on automating workflows and integrating various tools, Make could be the ideal solution for your business.
Frequently Asked Questions
How does Go High Level’s CRM compare to Make’s automation tools?
Go High Level includes an integrated CRM with lead management, while Make specializes in workflow automation and integrations without CRM capabilities.
Can Go High Level replace Make for workflow automation?
Go High Level offers automation for marketing and client engagement, which can replace certain aspects of Make’s automation, but Make is more extensive for connecting apps.
Which is better for multi-channel marketing: Go High Level or Make?
Go High Level is better for multi-channel marketing, as it offers built-in email, SMS, and social media automation, while Make requires external tools for these tasks.
Is Go High Level suitable for agencies needing custom workflows?
Yes, Go High Level provides customizable workflows designed for client engagement, making it highly suitable for agencies looking to build tailored marketing flows.
Finance & Digital Marketing.